Lego U.k Ltd, Cardiff

38 Grand Arcade, St David’s Shopping Centre
CF10 2ER Cardiff
029 2034 2177
029 2037 3114



We are available Monday - Friday 8 am to 10 pm. Saturday & Sunday 10 am to 6 pm EST.
The LEGO Group is a privately held company based in Billund, Denmark. The company is still owned by the Kirk Kristiansen family who founded it in 1932.

The LEGO Group is engaged in the development of childrens creativity through playing and learning. Based on the world-famous LEGO brick, the company today provides toys, experiences and teaching materials for children in more than 130 countries. The LEGO Group has approximately 8, 000 employees, and it is the worlds fifth largest manufacturer of play materials.

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Company description
The name 'LEGO' is an abbreviation of the two Danish words "leg godt", meaning "play well". It’s our name and it’s our ideal.

The LEGO Group was founded in 1932 by Ole Kirk Kristiansen. The Company has passed from father to son and is now owned by Kjeld Kirk Kristiansen, a grandchild of the founder.

It has come a long way over the past almost 80 years - from a small carpenter’s workshop to a modern, global enterprise that is now, in terms of sales, the world’s fifth-largest manufacturer of toys.
Our head office is in Billund, Denmark but we have subsidiaries and branches throughout the world, and LEGO products are sold in more than 130 countries.


Game, Video Games, Children’s Information Service, Books, Toys, Robotics, Lego, Girls Toys, Teaching Materials, Lego Toys, Play Material

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