IMPERIAL TOBACCO GROUP PLC
- P.O BOX 244, UPTON ROAD, SOUTHVILLE
BS99 7UJ BRISTOL, AVON
Phone: 01179 636636
Fax: 0117 966 7405
E-mail: Send messagewww.imperial-tobacco.com
Short profile:
Since Imperial Tobacco was formed in 1901, dramatic changes have taken place in technology, commerce and society. Throughout these years the company has seen expansion, diversification and rationalisation, mergers, demergers and acquisitions. Imperial Tobacco products are available in over 160 countries worldwide. Our geographic diversity and versatile multi-product portfolio provides business resilience and a strong platform for future growth.
We continue to build on our strong market shares in mature markets whilst increasing our share of growing emerging markets.
Our key growth regions are the European Union, USA, Eastern Europe, Africa and the Middle East and Asia. In the EU our market leadership in the UK and Spain is supported by strong positions in Germany and France.
Our 51 factories are focused on production quality, business simplification and cost optimisation. We continue to increase productivity and reduce our unit costs.
Detailed description:
Our leading international super premium cigarette brand Davidoff has a strong and growing presence in mature and emerging markets, including the European Union, the Middle East and Eastern Europe.
Gauloises Blondes is another key international cigarette brand which has developed a position of strength in the Middle East.
The West cigarette brand has a major position in a number of European markets and volumes are increasing in our Rest of the World region.
Our value brand JPS has a growing presence in all regions it is sold, and our versatile cigarette portfolio also includes a number of important regional brands including Fortuna and Gitanes.
Complementing our strong cigarette presence is our world leadership in fine cut tobacco, rolling papers and tubes with brands such as Golden Virginia, Drum and Rizla.
We also have a world leading cigar position including a 50 per cent interest in Habanos, the exclusive worldwide distributor of premium Cuban cigar brands such as Cohiba and Montecristo.
Our strategy is underpinned by three core objectives – sales growth, cost optimisation and effective cash utilisation. These are the building blocks of our business and we are committed to delivering a strong performance in each of these areas. Our enhanced focus on sales is a key driver in creating value for our shareholders and strengthening the long-term sustainability of our business.
As a global tobacco company we recognise the importance of manufacturing, marketing and selling our products responsibly. This underpins our growth strategy and is an integral part of how we do business.
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