FORWARD MARKETING LTD

Because we combine specialist knowledge with common-sense advice. We don't talk "corporate puff". We will simplify business development where possible, rather than complicating the matter by talking-up your needs. If you require telemarketing, our team are mature and commercially-aware so your customers and / or prospects will be approached in a professional way rather than by inexperienced people reading from a script. Whilst we can provide many of the services you are likely to need, it would be ambitious to suggest we can cover them all.

However, feel free to contact us, even if you are seeking something out of the ordinary because if we can't help you directly, we may be able to point you in the direction of the right provider. At Forward Marketing, we adopt a pragmatic approach to business development and won't encourage you to invest in new ideas if your objectives can be met by addressing some of the fundamentals. Before your specific marketing needs can be identified and met, it's important to know what you want to achieve: Should you be seeking new business if your existing customer base is not as secure as it could be? Perhaps customer care should be your priority to make sure you retain as much of your existing business for as long as possible. Is this the right time for you to seek out new customers? Assuming, for example, that your customer-base is as loyal as you can expect, it may be simpler and more cost-effective to explore additional selling opportunities with them, rather than to attract new ones.

Having gained a better understanding of which businesses you wish to sell to, there are many different providers of data with many different offerings. Which should you go for? Which data-set will meet your needs? How many fields of data should you take with each record you buy - bearing in mind that generally, the cost per record will increase when you ask for more fields? These are all questions we can help you to answer.