FOOLPROOF
- 2-4 QUEEN STREET, NEW BUCKENHAM
NR2 4SQ NORWICH, NORFOLK
Phone: 01603 230 800
E-mail: Send messagewww.foolproof.co.uk
Short profile:
A digital consultancy specialising in user experience and user-centred design for an international client base.
Detailed description:
Foolproof is a user experience consultancy based in the UK. We offer a range of user research and experience design services. Our clients judge the value of our work through increases in sales conversion, improvements in brand preference and enhanced customer satisfaction.
The firm is independently owned. It was established by Peter Ballard and Tom Wood in 2002.
Today Foolproof has around 40 full-time employees working out of offices in London and Norwich and servicing clients across the globe.
Keywords:
usability, accessibility, digital strategy, market planning, insights, online markets, consumers, business customers, sales conversion, brand preference, market preference, online, web, website, content strategy, media planning, agency management, agency selection, user understanding, digital marketplace, ecommerce strategy, online brand planning, innovation, focus groups, online surveys, competitor benchmarking, oss credit card, oss mortgages, oss loans, Market insight