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  • powercordz

    Powercordz the lightweight Kevlar based unbreakable, lifetime guaranteed. Bicycle cable system system, suitable for all manufacturers and amateur or professional fit, is now available in more options. Powercordz PRIME brand new release for 2012. The worlds lightest and strongest. Available in 3 main colourways from stock red, black and white. Other mix and match options available by special order only. Power Cordz Prime systems: • The lightest complete system on the planet • Half the weight of steel housing • Easier to install for all types of riders • Power Cordz exclusively-formulated lube and liner • Widened internal diameter for reduced drag • Increased durability with minimal increase to weight • New aluminium-blended rods for support Following that news for all serious competitive cyclists, Simon from Synergy Action tells us about their latest sponsored rider for the upcoming Olympic year. Colin lynch recently won 2012 UCI Paracycling track worlds in Los Angeles. 2011 UCI Paracycling World time trial champion has been recently linked with synergy action for the 2012 season as equipment sponsor. Colins’ already fitted his Powercordz to his winter bike and will be PRIMEd up for the full season of events, confirmed as a member of the Irish Paracycling team in road race, time trial, 1km and 3km track pursuit (with a possibility of team sprint also). Many other products are added to our lines throughout the year and new dealers/retailers are asked to contact directly on technical@synergyaction.eu 26/03/2012


  • swisside

    Swiss side wheels. WE’VE ALWAYS BELIEVED THAT DOING ONE THING INCREDIBLY WELL ALWAYS BEATS DOING A FEW THINGS WELL ENOUGH. WHICH IS WHY ALL WE DO IS CREATE INCREDIBLE ROAD WHEELS. WHEELS THAT ARE NOT FOR EVERYONE. OURS ARE WHEELS OF GORGEOUS DESIGN, UNCOMPROMISING QUALITY AND PROVEN PERFORMANCE. WHEELS GUIDED BY DECADES OF CYCLING DEVOTION AND EXPERIENCE, INSPIRED BY THE SWITCHBACKS OF BREATHTAKING SWISS ALPINE ROADS AND ENGINEERED FOR RIDERS THAT WANT TO BE FREE TO RIDE ANYWHERE. SWISS SIDE. ENGINEERED FREEDOM. SWISS SIDE IS THE FUSION OF ACTION SPORTS PRODUCT DESIGN AND DEVELOPMENT, WITH ENGINEERING FROM THE PINNACLE OF TECHNOLOGY IN FORMULA 1. COMBINED WITH OUR BURNING PASSION FOR CYCLING AND THE SWISS ALPS AS OUR PLAYGROUND, OUR DESIRE IS TO DEVELOP THE ABSOLUTE BEST CYCLING WHEELS ON THE MARKET… DESIGNED BY THE CYCLIST FOR THE CYCLIST. Jean-Paul has spent the last decade as a lead engineer in Formula 1 motor racing teams. He brings the latest technologies, top level engineering know how and people with him to ensure the highest level for Swiss Side’s engineering capability. We push the boundaries of design, construction, materials and aerodynamics to bring cycling wheels into a new era. Watch for the latest innovations which will come from Swiss Side now and in the future! George has spent his career building himself to his current status as one of the most respected industrial designers in the action sports industry. He has led several of the world’s most respected sporting goods manufacturers and brands in their respective fields, through the concept, design and production of their products. Numerous award winning designs and commendations along the way, George ensures that our concepts become reality in order to achieve our goal of bringing you truly incredible road wheels! The Swiss Side team has also been handpicked to consist of like minded, innovative, driven people from diverse industries all drawn together by a passion of cycling and our love for getting out into nature. And most of all, to have fun doing it! In our small team, with a diverse range consisting of over 8 nationalities from Switzerland to the USA to Australia, we are a genuinely international crew. Swiss Side has been built as a lean, no flab business to keep the prices in check. The days are gone for paying extortionate prices for bike wheels. Why not pay less but still get the best? Well that’s what Swiss Side is about. We are also dedicated to working with our customers. We appreciate all feedback and work together with Swiss Side riders to ensure constant improvement in customer satisfaction with every product evolution. With every wheel model, you will get a better wheel than the competitor equivalent but for less money. Sound good?! In supporting the cyclist, we cannot cut out the bike shops. Swiss Side supports bike shops! We can’t all service our bikes and wheels ourselves and we all need the professionals out there. And they are just like all of us, passionate cyclists dedicated to cycling. Online businesses with purely profit driven concepts often make no room for the retailer. But we are different. We say cyclist first, profit second and we reduce our margins to support the bike shops in the cycling world. If you are a bike shop contact us to learn about our innovative sales programs. Wheels guided by decades of cycling devotion and experience, inspired by the switchbacks of breathtaking Swiss alpine roads and engineered for riders that want to be free to ride anywhere. Welcome to the pure excellence of Franc. The ultimate in performance, quality, design and style, the Franc is not just the world’s leading currency but Swiss Side’s leading wheel set. Optimized in every aspect, this wheel is designed to offer every rider a gold lined riding experience. Aerodynamically superior by design, light weight without compromising on stiffness, and elegant styling, the Swiss Side Franc sets the benchmark. Rim: - 622 / 700c Clincher - Low Inertia 27mm deep rim profile - Arc welded rim joint providing superior strength, smooth braking/handling and ultimate wheel balance - Precision tuned CNC machined side walls for optimised braking and rider control - Material: 6066-T6 aluminium - Finish: Premium black anodize Spokes: - Forged aluminium (patented material) 4-6-4mm aero bladed spokes with hidden light weight 7075-T73 aluminium nipples - FRONT: 18 radial, length 291mm - REAR: 20, 2-cross, length 298mm (drive side) / 286mm Hub: - Precision CNC machined 6061/T6 aluminium hub body - Patented internal drive system with Micro Shuffle paw technology - 4 x Japanese sealed pack ceramic hybrid bearings providing ultra low friction for maximum return on input - Light weight hard anodized aluminium cassette body Compatibility: - Shimano - Campagnolo (Purchase separately) Assembly: - Hand built craftsmanship & quality - Multi-pass spoke tension & release truing process - Clean Connect spoke to rim interface for optimised aerodynamics - Shimano cassette body supplied and installed Weight: - Front: 693g - Rear: 840g - Set: 1533g Note: Weights do not include QR skewers. PACKAGE INCLUDES: - Front wheel - Rear wheel (with Shimano cassette body installed) - QR Skewers (Front and Rear) - Padded double wheel bag with separated internal compartments, reinforced axle padding and internal storage pouch - High pressure reinforced rim tape with Swiss Side logo print - Spare / replacement spokes - Spoke adjustment tools (tension & alignment) - Wheel magnet - Swiss Side stickers, product information & warranty cards Heidi’s world is in the mountains. Come and ride in Heidi’s world! Built to conquer any peak, this ultra high quality wheel set is designed for the alps. With light weight but robust construction, aerodynamic bladed stainless steel spokes and a unique slim hub design she is truly an element of beauty from the Swiss Side. Rim: - 622 / 700c Clincher - 23mm deep profile - Sleeved joint : Durable, stable & reliable - Precision CNC machined side walls - 6061-T6 Aluminium - Finish: Durable black anodize Spokes: - Sapim CX straight pull bladed aero spokes - Material: Stainless Steel - Color: Black - Brass nipples (Blackened finish) - FRONT: 18 radial, length 282mm - REAR: 20, 2-cross, length 292mm (drive side) / 283mm Hub: - Precision CNC machined 6061/T6 aluminium hub body - Patented internal drive system with Micro Shuffle paw technology - Japanese sealed pack ceramic hybrid bearings - Light weight hard anodized aluminium cassette body Compatibility: - Shimano - Campagnolo (Purchase separately) Assembly: - Hand built craftsmanship & quality - Multi-pass spoke tension & release truing process - Shimano cassette body supplied and installed Weight: - Front: 688g - Rear: 851g - Set: 1539g Note: Weights do not include QR skewers. PACKAGE INCLUDES: - Front wheel - Rear wheel (with Shimano cassette body installed) - QR Skewers (Front and Rear). - High pressure reinforced rim tape with Swiss Side logo print. - Spare / replacement spokes. - Wheel magnet. - Swiss Side stickers, product information & warranty cards The St. Bernard is every rider’s best friend. On the mountain or on the flat, in the rain, snow or hot sun, the high quality componentry and robust construction of this wheel set is designed to work hard and never give up. With the added benefit of low aerodynamic drag rim and hub profiles, the St. Bernard is the perfect wheel set for everyday riding or training. Rim: - 622 / 700c Clincher - 27mm deep profile - Sleeved joint : Durable, stable & reliable - Precision CNC machined side walls - Braking surface wear groove indicator - Material: 6066-T6 aluminium - Finish: Durable black anodize Spokes: - Sapim Leader J-type spokes - Material: Stainless Steel - Color: Black - Brass nipples (Blackened finish) - FRONT: 20 radial, length 278mm - REAR: 24, 3-cross, length 291mm (drive side) / 288mm Hub: - CNC machined aluminium hub body - Black anodized finish - Japanese sealed pack bearings Compatibility: - Shimano 8/9/10 speed Assembly: - Hand built craftsmanship & quality - Multi-pass spoke tension & release truing process - Shimano cassette body supplied and installed Weight: - Front: 740g - Rear: 960g - Set: 1700g Note: Weights do not include QR skewers. PACKAGE INCLUDES: - Front wheel - Rear wheel - QR Skewers (Front and Rear). - High pressure reinforced rim tape with Swiss Side logo print. - Spare / replacement spokes. - Wheel magnet. - Swiss Side stickers, product information & warranty cards Comparisons:- Swiss side mavic campag nolo fulcrum krysrium sr 1445g Franc 1533g Krysrium sl 1485g eurus 1482g 1- 1485g Heidi 1539g krysrium elite 1550g zonda 1555g 3- 1555g St Bernard 1700g krysrium equipe 1690g scirocco cx 1785g 5- 1760g 7- 1849g 26/03/2012


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